Welcome to the blog
Digital marketing was not a career path I saw for myself. I wanted to write novels and maybe sell a few paintings on the side. But I embraced the experience, asking myself at every turn, “How could I put this to use for myself when it’s time to market my creative work?” All the information I have to share is filtered through that lens so you can help get your work in front of the right people without shackling yourself to 24/7 marketing work.
How to Create a Social Media Analytics Report (And Why You Should)
You wear a lot of hats as a creative entrepreneur promoting yourself and your work on social media. How do you keep track of how well your content is performing? It’s more work than just looking at how many views, likes, and followers you have. Fortunately, small teams and solopreneurs can use the same approach to tracking and evaluating their analytics as bigger companies with dedicated social media staff do.