Social Media
HiltonHead.com & HiltonHeadIsland.com
One city. Two similar web brands with different audiences. One social brand to support them both.
Savannah.com
A sprawling online presence gets a visual rebrand. Their social presence needed a facelift to match.
Web Content
Savannah.com
After moving to a newly rebuilt website, all the old content needed an SEO overhaul and reformatting for a mobile-friendly experience aligned with their new social media strategy.
SCADworks
With the relaunch of the blog under a new name, it needed an editorial content strategy more closely integrated with the brand’s overall marketing efforts.
Additional Writing
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• UX Design: What’s Defining the Digital Age
• Add an Infusion of Flavor With La Terra Natural Oils
• Explore History at Beaufort National Cemetery
• 10 Family Friendly Activities in Savannah
• Year in Review: Top 16 SCAD moments of 2016
• Fashion star Carolina Herrera’s words of advice
• Celebrating and memorializing the Craft legacy
• 2015 Savannah Film Festival kicks off with stars and screenings
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• “Lights, Camera, Freezeframe” - novelist Tyler Beauchamp
• “Home Grown” - Hunter Cattle Co.
• “Licensed to Carry” - Alexo Athletica
• “Around the Old Town Track with Bluffton Jack” - Bluffton Jack Tours
• “A Twist of Fate: Twisted European Bakery comes to Bluffton” - Twisted European Bakery
• “Spring Fishing” - local fisher Nancy Howes
• “Signature Craft Beer Brewed by Hilton Head Island Businesses” - CRAB Craft Beer
• “‘Little Peaks’ toys for little artists” - industrial design student Santiago Acevedo
• “Alumna Megan Balser ‘Transitions’ from CLC to success” - writer Megan Balser
• “Starting a conversation on ‘The Coup’” - writer and podcaster Amy Stoltenberg
• “World’s Biggest Art Show puts the power in female empowerment” - artist Leah Rama
• “Merline Labissiere makes it work on Project Runway” - fashion designer Merline Labissiere
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• “Sheila Doney’s Buyer’s Edge” - Sheila Doney realty
• “Family Recipes, Casual Dining” - Rusty Pig BBQ
• “Embark on Oliver Bently’s Historic Dog Walk Tour” - Oliver Bently’s Historic Dog Walk Tour
• “Burgers With a Side of History at Crystal Beer Parlor” - Crystal Beer Parlor
• “Cruise Down Memory Lane with Savannah Classic Cars” - Savannah Classic Cars Museum
• “Haunting Evidence of Savannah’s Haunting Heritage” - Got Ghosts! haunted tours
• “French Savoire Faire in Savannah” - Le Cafe Gourmet
• “The Savannah Art Association Gallery: A Lasting Legacy of Local Art” - The Savannah Art Association Gallery
• “An Adventure in Motion with Segway Tours” - Segway Tours
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• SCADATMIAMI presents ‘Theater of Self,’ featuring Daniel Lismore and Bin Feng
• Kathryn Stockett: Defining character with voice
• Weathering the storm: SCAD students gift Atlanta children’s hospital with mural
• SCAD’s best and next shows at international furniture show
• Making it Happen: An evening with Calvin Klein and Fern Mallis
• SCAD honors Carrie Mae Weems as keynote speaker at deFINE Art 2016